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Does YT Premium redistribute any money to content creators?
by auxym 6y ago
Does YT Premium redistribute any money to content creators?
- coldpie 6y agoYes, but not to your creators. Google's description is vague, but my impression is YT Premium revenue (after google's cut) goes into a big pool and is split up among all creators: https://support.google.com/youtube/answer/6306276#YouTube_Red_revenue_2 https://support.google.com/youtube/answer/6306276#YouTube_Re... So your creators are getting paid by watch time, but not all of your $10 is going only to creators you watch.
- auxym 6y agoYeah, the Spotify model. Not the best thing if your main intention is supporting the creators you enjoy.
- geerlingguy 6y agoYes, but there are vanishingly few people who pay for it, IME. It's maybe 3% of the revenue I get on my channel.
- charwalker 6y agoSome creators note it is many times what ad revenue brings them and is a significant part of their income on that platform. I think LTT and other tech creators have mentioned this however buying merch or subscribing on Patreon/their own site is a bigger generator than anything on YT.