3 ms·
I must have spent hours going through that catalogue as a kid. I still remember the excitement of getting a new catalogue and going through it with my sister. I
by kypro 6y ago
I must have spent hours going through that catalogue as a kid. I still remember the excitement of getting a new catalogue and going through it with my sister. I think it was the unknown of what you might find that made it fun. We'd spend hours circling things in different coloured pens to let our parents know what we wanted for our birthdays and Christmas.
I suppose this move makes sense - everyone has access to the online catalogue now. I can't remember the last time I used a physical Argos catalogue, although I still go to the Argos store every few months.
It's probably mostly nostalgia, but I can't help but feel something has been lost. You don't browse an online store like you do a catalogue. Online you need to search or filter based on what you think, that sense of unknown and surprise isn't really there anymore. In fact I've never had a shopping experience online that comes anywhere near that satisfaction of browsing a physical catalogue of items. It's certainly more functional and practical, but it's also more bland. I find a lot of things to be like that online. Interactions feel less fulfilling, reading feels less enjoyable, pictures look less "real". Perhaps it's just me, but there is something inherently disconnected about how we interact with the world through a screen.