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I think Best Buy's strategy is to just get people into their stores, hoping they will walk away with more than the thing they came to price match. Kohl's has a
by DarknessFalls 6y ago
I think Best Buy's strategy is to just get people into their stores, hoping they will walk away with more than the thing they came to price match.
Kohl's has adopted an interesting strategy recently of becoming an Amazon drop-off location. By doing so, they get people to walk through their store, browsing their merchandise, if only via a brief visual scan. Once you've dropped off your return, they give you a card good for a discount on anything in the store for one day.