It's not very insightful to realize that Apple has design while Google has search. This is obvious. Design won't become ubiquitous. Where else has this happe

It's not very insightful to realize that Apple has design while Google has search. This is obvious. Design won't become ubiquitous. Where else has this happened in the world? Design is hard. Great design is incredibly difficult to achieve. What Apple's managed to do is create a great design and then make it a priority all the way through the company. They won't ship a product if the design isn't exactly what they want. Building a search infrastructure is expensive, but relatively trivial. I disagree completely in your assertion that design will become ubiquitous.