I mean. We clearly have different definitions of disruptive. For me disruptive != innovative. For me disruptive boils down to how likely is something to produc

I mean. We clearly have different definitions of disruptive. For me disruptive != innovative. For me disruptive boils down to how likely is something to produce a change in the behaviors of a general population and improve (or worsen) their lives. Streeview is very innovative, for sure. But it hasn't changed me or anyone that I know in any significant way. On the other hand Facebook services allow me to stay in touch with my elder parents who live in Colombia and stay in touch with people I care about. The technology or the concepts may not be incredibly innovative but I can characterize them as disruptive just because of their size (reach). Also I have discovered interesting products through Instagram Ads. That seems minor but ultimately many of those things have had a certain impact in my overall quality of life.