From the perspective of an iPhone user, Apple does a reasonable job of keeping nefarious apps out of the app store (not prefect, maybe not even great, but reaso

From the perspective of an iPhone user, Apple does a reasonable job of keeping nefarious apps out of the app store (not prefect, maybe not even great, but reasonable). Most apps that have a set price and not a subscription are reasonably priced and one does not feel/notice that Apple takes a 30% cut. The end user experience is reasonable. I feel like getting rid of the app store, or even just allowing side loading, would open users up to a lot of nefarious software. If we assume that consumers like the App store and that its not going away, how do we satisfy developers but allow consumers the comfort of the walled garden?