In addition to these excellent points, the "1 ms" pixel response time is measured grey to grey i.e. favourable to the display and not real-world. The bigger pro

In addition to these excellent points, the "1 ms" pixel response time is measured grey to grey i.e. favourable to the display and not real-world. The bigger problem with advertised pixel response times is there is no industry standard measurement procedure (which grey to which grey?, is hdmi processing latency counted?), so pixel response times are vague, mostly useless marketing.