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“Hey Siri, where is Chennai” The article also covers it immediately.

• Robotbeat 6y ago
  >90% of the people who read the headline won’t click... if you want to inform those >90% of people of a pertenant fact (Apple is starting to produce iPhone 11s in India), make the headline say it. (Only reading the headline isn’t laziness... that’s like saying browsing library bookshelves without reading each book cover-to-cover as you go is laziness...)
  • melling 6y ago
    No, the analogy doesn’t hold because it takes hours to read a book. If you care that much, you can look up the information within seconds. Apple even has this nice feature where you click on a word and it lets you look it up immediately. Telling me that it’s in Chennai, gives me much more information than simply saying India because I know where Chennai is located And even if I didn’t know, i appreciate the more specific information in the title, which implies the missing information. Now that the title says India, I need to exert more effort to find the city. So, does anyone feel like an Ugly American yet? “Don’t tell me it’s in Milan, tell me it’s in Italy”
    • Robotbeat 6y ago
      The analogy holds because it’s a mere difference in degree, not in quality. I picked the analogy to exaggerate the degree in order to more clearly illustrate the quality. Although at least this headline is fully honest and not misleading, so kudos there.