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Maybe I misunderstood the article, but my impression is that the ‘ 4% (1 in 25 users)‘ is just to make the percentages more understandable and the author didn’t
by leegraham 6y ago
Maybe I misunderstood the article, but my impression is that the ‘ 4% (1 in 25 users)‘ is just to make the percentages more understandable and the author didn’t only send the email to 100/25/12 users.
- gk1 6y agoThat's correct. I'm editing it to say "1 of every 25 users" to make this less confusing. The actual sample size was quite large.