3 ms·

Is this a boost across the board or are there certain hours/day where you're seeing the boost? Also what was the reason behind JS instead of doing this server-

• aresant 16y ago
  Great comment on hours / day. Since so much of our business is referral based, often it's AFTER we've already been introduced to a specific client that somebody actually looks at the website - totally different conversion funnel. The unmentioned part of the blog post that you nailed w/that question is that this was as much about hitting those three points (messaging, professionalism, easy to iterate) as it is about actually A/B testing our funnel . . .
• nbpoole 16y ago
  "Also what was the reason behind JS instead of doing this server-side with php/ruby?" I would assume it's so they can calculate based on the user's local time settings. Edit: And here's the JavaScript, for anyone who's curious about the full list of possibilities (you'll need to hunt for the images in the stylesheet). http://www.conversionvoodoo.com/time-home.js http://www.conversionvoodoo.com/time-home.js
  • aresant 16y ago
    Yep, bang on. Simpler and faster than trying to do the equation to poll a geo-IP database, build appropriate timing, etc.