>Furthermore, they are designed to get you to consume as much of this stream as possible. They would rather have you shallowly engage 120 article in an hour tha

>Furthermore, they are designed to get you to consume as much of this stream as possible. They would rather have you shallowly engage 120 article in an hour than deeply delve into 2 articles. Is this actually true? This sounds to me like a 2010s understanding of advertiser supported content, where the important thing was getting page impressions. The result back then was clickbait, because they were just trying to drive views. But basically most of those business models have died off. Advertisers are far more interested in accessing a strongly identified demographic and are willing to pay a premium to get their adverts in front of people. Which would sort of map to Facebook wanting you to deeply engage with specific topics, rather than to simply skim lots of pages.