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Actually from the article "Just to be clear, AMD specified OEM and not system integrators (SIs). On our call, AMD clarified that the market for its APUs is skew
by brian_herman__ 6y ago
Actually from the article
"Just to be clear, AMD specified OEM and not system integrators (SIs). On our call, AMD clarified that the market for its APUs is skewed very heavily towards the big mass-market prebuilt customers like HP and Dell, rather than custom home builds. The numbers quoted were around 80% of all APU sales end up in these systems, and by working with OEMs only, AMD can also help manage stock levels of the Renoir silicon coming out of the fabs between desktops and notebooks."
- dfxm12 6y agoI could be way off, but I imagine OEM's buy a lot more parts in general than all system integrators combined. If this is the case, it could certainly explain the 80% number but still wouldn't really allow you to draw the conclusion that you should work with OEM's only.
- dspillett 6y agoThey specifically refer to APUs which IIRC means they are referencing only models that include GPU capability. Perhaps OEMs tend to favour CPU-only Ryzen models paired with other GPUs, except at the low/budget end of the market which I assume the 4000 series is not aimed at, in which case the 80% value is perfectly plausible.
- rbanffy 6y agoWorking only with OEMs makes the company vulnerable to fewer clients.