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I was recently introduced to parity based pricing - the app was priced around $99 or so. However if you are from a country with lower purchasing power, they wou
by hunter-2 6y ago
I was recently introduced to parity based pricing - the app was priced around $99 or so. However if you are from a country with lower purchasing power, they would reduce the price. Same for students or charities.
I think more apps need to do this.
- XCSme 6y agoThat's interesting. Do you remember how the pricing was explained? Did you have to contact them and explain your status to get the discount? I also want to provide more affordable pricing for people with lower purchasing power, but I would do it per person, not based on geolocation. I was thinking to just add some text: "Too expensive? Send me an email explaining your current status and why you want product X and I will make a suitable offer for you".
- hunter-2 6y agoI'm unable to dig out the link now. But from what I understand, it was not coded in the script. Instead, if you were someone from a developing country, you could email them about a discount and the site owner would then send you a unique URL with a cheaper price point. Not scalable at all, but I guess it works for the first several paying customers.