It depends. At the moment if I see a reddit post saying product X was really appreciated by a user, most of the time I'll believe that was an actual human appre

It depends. At the moment if I see a reddit post saying product X was really appreciated by a user, most of the time I'll believe that was an actual human appreciating that product. But if modern mass marketing is going to be the injection of seemingly sincere product recommendations into reddit threads that will obviously lose value - the bot comment is lower value than the human comment, and because I can't distinguish them all such comments lose value. Similarly for political statements of support. I'm sure there is potential for extremely useful bots (e.g. such as article summarization bots on reddit) which increase information. I guess it really depends on who decides to set up a bot, and their goals and implementation. Many people have no clue that automation has come this far and will judge every comment they read online as sincere. If they're actually not, and many are driven by political and commercial agendas, I think that's a bit dangerous, because people will act on them.