Although GPT-3 is most certainly not immune from the relentless hype-cycle, the low barrier to entry provided by API combined with what appear to be SOTA result

Although GPT-3 is most certainly not immune from the relentless hype-cycle, the low barrier to entry provided by API combined with what appear to be SOTA results on many tasks, will undoubtedly upend the business models of many platform companies. There is a whole industry of feature-as-a-service companies out there providing domain-specific functionality to various industries...GPT-3 looks like it could make it a few orders of magnitude easier/cheaper for these customers to build these features in-house, and ditch the feature providers.