6 ms·
You try dealing with a million responses on every campaign and let us know how it worked out
by caryd 6y ago
You try dealing with a million responses on every campaign and let us know how it worked out
- gus_massa 6y agoIf the person reviving the email has some benefit, then the business probably has some benefit and can pay someone to read the incoming email. If not, probably the million emails send in the campaign are just spam.
- TheCoelacanth 6y agoIf you can't handle that many responses, then maybe you just shouldn't be sending out so many emails. No reply emails are a tacit admission that the emails are low-value spam.
- joshuamorton 6y agoI disagree: I highly value the emails I receive from noreply@hnreplies.com. Same for email from various noreply addressed for google docs, or things like github's notification noreply. Marketing spam is one, but far from the only, use for noreply emails.
- social_quotient 6y agoI see subscription feed emails as you describe a bit different from a B2C/B2B email about an account or something specific to me that might require a dialog or reply should something need to be said.
- jpindar 6y agoA large part of my job is purchasing newly released products. I highly value marketing emails, that's why I subscribed to them.
- jpindar 6y agoI follow a number of repositories on Github, their notifications come from noreply.github.com. I also like knowing when there are new versions of various assets I've gotten from the Unity asset store, these notifications come from no-reply@unity3d.com. I am subscribed to the headlines from my local newspapers, one of them is delivered from noreply@patch.com. My utility company sends payment confirmation emails from noreply@unitil.com. I like knowing about the occasional blog post from authors I follow on Goodreads, these come from no-reply@mail.goodreads.com I like knowing when games on my Steam wishlist go on sale, these notifications come from noreply@steampowered.com I could go on...
- twirlock 6y agoThat's kind of the point. Feel free to not spam me.
- acdha 6y agoIf you’re sending millions of messages, you can include links for the most common actions (e.g. real, working unsubscribes). If you can’t afford to pay people to deal with the remaining replies, you should be better at targeting people who actually want your messages.