The searchengineland article explains it: http://searchengineland.com/meet-1-googles-answer-to-the-facebook-like-button-70569 http://searchengineland.com/meet-1

The searchengineland article explains it: http://searchengineland.com/meet-1-googles-answer-to-the-facebook-like-button-70569 http://searchengineland.com/meet-1-googles-answer-to-the-fac... As far as I understand, things from connected accounts is the social connection. The friends are your buzz friends (I think, please correct me if I'm wrong).