5 ms·
This is more evidence the news media is self destructing. “Enterprise stories” are where reporters take the time to learn something rather than just rewrite a
by spikels 6y ago
This is more evidence the news media is self destructing.
“Enterprise stories” are where reporters take the time to learn something rather than just rewrite a press release or someone else’s reporting. This type of reporting has been under pressure for years because it’s expensive and media budgets are very tight. This editor-in-chief is saying the clicks don’t justify the expense.
The story of the destruction of the media is well known but some of the details are underappreciated:
* Individual articles are now the fundamental unit. They are promoted on social media then carefully tracked and evaluated. A hot story get orders of magnitude more clicks/revenue so they focus on trying to produce that an ignore everything else. This narrows the scope tremendously.
* Reporting is no longer a profession but more like a calling similar to the arts. The demands are too high and the pay is too low. It takes sustained outside support (rich family, spouse, sponsor) for most reporters to make it today. Many reporters have strong ideological motivations which substitute for pay but can compromise reporting.
For the reader the bottom line is the news media is no longer the neutral source of information we used to think it was. First it is now highly biased to provoke a response, usually emotional and often just to the headline (clickbait), at this point the job is done, the ad is sold. Second the people writing and editing the stories have strong beliefs coloring their selection and content.
The result is the article contains biased, incomplete and inaccurate information. And once you let that bad information into your head it is very hard to unlearn it. You often know less after reading a news article these days!
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Fascinating developments. Matt Taibbi has done some good reporting on this but it is typically covered very superficially by media critics. There are a few books I have yet to read but pointers to thoughtful analysis would be appreciated. This is a complex and still evolving issue.