> Trimming the fat isn't a priority for website owners, so Google is trying to make it their priority No, Google is not. At least not with AMP. AMP was the an

> Trimming the fat isn't a priority for website owners, so Google is trying to make it their priority No, Google is not. At least not with AMP. AMP was the answer to Facebook News. If you want to get into the top spot in Google Search (the carousel) you have to 1) be a publisher and 2) use AMP. That's the entire extent and purpose of AMP, no matter how much Google may pretend otherwise.