Out of the people who try, about 13% succeed. “Ridiculously low” is a subjective characterization, sure, but that’s a very low rate of success for any endeavor.

Out of the people who try, about 13% succeed. “Ridiculously low” is a subjective characterization, sure, but that’s a very low rate of success for any endeavor. The fact remains, as echoed by the UCL study author, that long term success rates are very low, the study doesn’t indicate anything more than people self-reporting that they are trying to quit. Right now, it is purely wishful thinking to interpret this study as representing a record drop in the prevalence of smoking in the UK which the headline to this post did. The rest of your comment sounds as if you’re trying to convince me that it’s virtuous to attempt cessation. I appreciate that viewpoint and nothing in my comments (I believe) have suggested otherwise. Indeed, in my personal worldview anything so difficult to shake loose is worth gaining mastery over as a matter of principle, negative health effects aside.