> What has been especially frustrating to me is identity politics, where being member of Groups A, B, and C means you must hold Ideas X, Y, and Z because those

> What has been especially frustrating to me is identity politics, where being member of Groups A, B, and C means you must hold Ideas X, Y, and Z because those must be the views you hold as a member of those groups. It completely removes all agency and individuality and instead classifies you entirely as a set of labels. This is how marketing works. Getting really esoteric (and admittedly not thinking to hard about it), I wonder if the prevalence of individually targeted advertising is responsible for amplifying this trend in modern social discourse. How would we study that?