4 ms·
Let's put on the skeptic cap, because "environmentally friendly" packaging is rife with misleading statements. (For an example, the bottled water company "Just
by jml7c5 6y ago
Let's put on the skeptic cap, because "environmentally friendly" packaging is rife with misleading statements. (For an example, the bottled water company "Just Water" notes their plant-based, organic, environmentally friendly packaging can be recycled, but they specifically avoid mentioning it cannot be composted. They even fooled their own PR team.[1])
Pulpex site 'about' page: "NOT Pulp wrapped around plastic"
Pulpex site 'about' page: "NOT Pulp-infused into PET"
Pilot Lite press release: "...first ever 100% PET free paper-based spirits bottle, made entirely from sustainably sourced wood."
Diageo press release: "...100% plastic free and expected to be fully recyclable. The bottle is made from sustainably sourced pulp to meet food-safe standards and will be fully recyclable in standard waste streams."
So it's not biodegradable or compostable, but it is recyclable. It doesn't use "plastic", but some component of it presumably does not degrade. So for any chemists: what wood derivative isn't technically a plastic, but is waterproof and does not decompose?
----------------
[1]: https://twitter.com/JUST/status/1068686120995643392 https://twitter.com/JUST/status/1068686120995643392
- beenBoutIT 6y agoMore than waterproof, to securely contain the ethanol in the whiskey it needs to be solvent proof. Sounds like a fluoropolymer coating that isn't technically considered plastic, although it could be glass or aluminum.
- jml7c5 6y agoI think the lining has to be wood-based. The strongest "official" statement is the Pilot Lite press release, and the phrase "bottle, made entirely from sustainably sourced wood" seems too definite to weasel out of. Of course, it is an industry that deals in contortion of language and meaning.
- beenBoutIT 6y agoIn that case the lining could be heat and pressure treated wood, something along the lines of linoleum: https://flaxcouncil.ca/flax-usage/industrial-uses/what-is-linoleum/ https://flaxcouncil.ca/flax-usage/industrial-uses/what-is-li...
- eel 6y agoI'm not a chemist, but the material is likely based on cellulose which is commonly derived from wood pulp. Plastics and fibers made from cellulose are petroleum free. The word "plastic" is pretty loosely defined, so they may be using "100% plastic free" to refer to anything that is free of petroleum. If they are using "plastic" more strictly, then I would guess they are using something along the line of cellulose nanofibrils.