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Duopoly (Duo-monopoly) with Facebook Analytics.

• toomanybeersies 6y ago
  More like duopoly with Adobe Analytics, at least among companies that invest in their analytics instead of just implementing GA or FB Analytics because they're free and never really use them. Adobe Analytics is enterprise grade though, and is usually only used by companies large enough to have their own analytics department or contract out to analytics consultants.
  • yonixw 6y ago
    This is a very limited solution. For instance, how can you track what search keywords showed your clicked ads on Google? The advertiser keep and will keep all the power (=all the context) to themselves exactly because of that reason.