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Why is analytics synonymous with Google analytics?
by lawn 6y ago
Why is analytics synonymous with Google analytics?
- yonixw 6y agoDuopoly (Duo-monopoly) with Facebook Analytics.
- toomanybeersies 6y agoMore like duopoly with Adobe Analytics, at least among companies that invest in their analytics instead of just implementing GA or FB Analytics because they're free and never really use them. Adobe Analytics is enterprise grade though, and is usually only used by companies large enough to have their own analytics department or contract out to analytics consultants.
- yonixw 6y agoThis is a very limited solution. For instance, how can you track what search keywords showed your clicked ads on Google? The advertiser keep and will keep all the power (=all the context) to themselves exactly because of that reason.
- YetAnotherNick 6y agoIs there any difference in privacy from user's perspective if you use Google Analytics or self hosted? If any, the later is more prone to be hacked or misused than former and could not be easily blocked like Google's.
- adrianN 6y agoI'd argue that yes, there is a difference between having lots of small data silos with private data and having one huge database that tracks complete behavior chains. I don't really care whether the bartender at my usual pub knows what I like to drink, but I would care if there were a global database tracking my drinking behavior.
- realusername 6y agoYes there is, it's harder to track you around the web when the data is scattered around multiple places with no way to group the identifiers.