I'm a young millennial, and my perspective is that all of these nighttime shows are supposed to be funny, but none of them are really designed to be funny to my

I'm a young millennial, and my perspective is that all of these nighttime shows are supposed to be funny, but none of them are really designed to be funny to my demographic. The Tonight Show (the Stephen Colbert one) seems directed at 55+ liberals, from what I can tell. Last Week Tonight is the only one of these shows I ever watch, and I don't tune in to see it, I just catch the specials they upload to YouTube. But I suspect that "YouTube celebrities" are not something that platforms like Quibi can tap into. I'd say the whole phenomenon could easily be a symptom of which platforms kids (<18) have easy, free access to. Add in network effects - if a plurality of kids is watching and talking about some drama unfolding among elite YouTubers, it's very easy to turn that plurality into a majority. Even though I fit the bill of watching YouTube rather than TV, I don't think Quibi would be successful by hiring "Dude Perfect" or whoever (just to pull the first name I recognized off the trending tab). Personally, I have about 50 subscriptions on YouTube, and the median channel has only ~330k subscribers. The biggest (Last Week Tonight) has less than 10 million. Taking me as an indicator of what millenials are doing would be the worst kind of anecdata, but I wouldn't be surprised to learn that a majority of people my age aren't following any of the so-called celebrities. What's a name that would pull me to a new platform? ... I can't come up with one, actually. And kids are on YouTube because it's free and easy to access - they're not potential Quibi subscribers either. (Sorry for the long comment, yours was interesting and provoked some introspection.)