I just remember: at the same time the fitness industry has grown in the United States, there is also an obesity epidemic. And I really don't think the people wh

I just remember: at the same time the fitness industry has grown in the United States, there is also an obesity epidemic. And I really don't think the people who are really into fitness are the ones spending the majority of the money. It really seems like it's the less intense, "average joe" folk where the green is at. I recall how a lot of "globo gyms" make tons of money at $10-40 per month, and why a boutique gym struggles at $200 - the globo gym capitalizes on people basically buying a membership, and basically not sticking with it, but... you know, not quitting just out of guilt. And it sure seems like Peloton established that the $39/month price point can work. If the Coronavirus problems extend into 2021 (very likely), I bet this purchase is going to be real amazing, since there will be a grip of Average Joes who will probably fork up the big purchase for Christmas to start up classes as a New Year's resolution, and then just stick with monthly classes "just because"