It's a call option on increased home gyms that use mirror. I don't think the correlation between increased home gyms and increased use of mirror is as strong as

It's a call option on increased home gyms that use mirror. I don't think the correlation between increased home gyms and increased use of mirror is as strong as the article suggests because the driving force behind increased home gym use today is also driving a recession that might be enough to influence consumer behavior towards purchasing items for a home gym based on a value per dollar analysis. I don't know if an approximately $1500 + $500/yr magic mirror that could probably be replicated with a camera, a sensor, a small chip, and your existing TV fits well with that kind of purchase decision making.