I am not sure your opinion on the #1 rule of investing applies to Venture Capital considering the primary focus is on the team. Mind you, perhaps this is a reas

I am not sure your opinion on the #1 rule of investing applies to Venture Capital considering the primary focus is on the team. Mind you, perhaps this is a reason as to why Venture Capital on the whole has been less than stellar at times. I believe what happened to Color is that they got tunnel vision on their ideal environment for their product, ad optimised around that - rather than the initial user experience. Specifically, I mean they were using Color around dozens of other users, whereas most new users today use it in their bedroom miles from a second user - so a lot of the UI elements are confusing when no additional data is avaliable. People do make mistakes.