> Don’t fake, just make. There's nothing fake about this though. I work at a thriving startup and we share videos of upcoming features and prototypes with cus

> Don’t fake, just make. There's nothing fake about this though. I work at a thriving startup and we share videos of upcoming features and prototypes with customers and prospects pretty regularly. Ultimately, we want to build the product our customers want and our customers want us to build them a product they want. This type of stuff lets us iterate significantly more quickly. A designer can mockup complex features in hours/days. Dev time would be days/weeks. In a week, we can iterate with a customer to get them a feature they want. It'd take months to "just make it" and get to the same point.