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It’s intended for transactional, but could potentially be used otherwise- hence the unsubscribe option is required for GDPR
by chris140957 6y ago
It’s intended for transactional, but could potentially be used otherwise- hence the unsubscribe option is required for GDPR
- detaro 6y agoNot necessarily in that way. It might be easy for you this way, but does it break the product for your users? I.e. lets say I do indeed not use it for transactional mail, but send a newsletter. How do I reliably fulfill my obligation to remove a customer from my newsletter database if they request so, if your service adds an unsubscribe link that doesn't inform me about the user request? If I'm not using it for newsletters, you're saying I need a second transactional email system to communicate with the customers that pressed your opt-out link but I still need to communicate with?