I would say that it means 9% of visitors "click away" any banner they see without reading it. And usually clicking "yes" will do away the banner in the most ha

I would say that it means 9% of visitors "click away" any banner they see without reading it. And usually clicking "yes" will do away the banner in the most hassle free way. I am surprised the number is so low. I surely click "Yes" on any banner immediately without reading it. My guess is that the number was so low because his banner (by its simplicity) looked unusual enough that many people read it. With the typical spammy pseudo consent banner, the number would probably be much higher. Even without dark patterns. People are just trained to click yes.