It totally makes sense that just “dumb” targeting (show people adverts related to the content on the page they are currently looking at, which requires no track

It totally makes sense that just “dumb” targeting (show people adverts related to the content on the page they are currently looking at, which requires no tracking) might actually work better than all the black magic products companies promote. This is exactly kind of "if all you have is a hammer, everything looks like a nail" that turns me off about AI/ML community.