I think you are mistaking "expectations" and "ambitions". by keeping expectations low, you would probably not work as much as you would if you had higher expec

I think you are mistaking "expectations" and "ambitions". by keeping expectations low, you would probably not work as much as you would if you had higher expectations. I think the opposite is true-- there are many startups that have failed because they expected the traffic to be there when they launched, because they expected the world to sit up and take notice, instead of realizing that there was a lot of hard work they had to do to get it. Lower expectations, in this case, leads to harder work (and a higher likelihood of success.)