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They could let customers pay a N% (say 10%) premium for a ...better-rated delivery courier? I'd be curious to see how that'd A/B test. Probably would fail, but
by JMTQp8lwXL 6y ago
They could let customers pay a N% (say 10%) premium for a ...better-rated delivery courier? I'd be curious to see how that'd A/B test. Probably would fail, but nonetheless prove a point if there's any 'service' component that is possible to compete on.
- maxyme 6y agoI believe Uber eats is currently doing that. Recently I noticed an option to pay $1.50 extra for "Priority delivery" which may be a combination of what you mention as well as modifying the delivery algorithm in your favor.
- twblalock 6y agoIf one company succeeded at doing that, all of the others would copy it by the end of the month. Again, no moat.