I don't think there's need to ascribe some "Want to use X like it's Y" intentions to people. The tagline "simplifies your development workflow" certainly doesn'

I don't think there's need to ascribe some "Want to use X like it's Y" intentions to people. The tagline "simplifies your development workflow" certainly doesn't make me think of Dropbox at least. Maybe it's mostly aimed at people who like the features of GitHub Desktop?