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You're not accounting to the effect a premium service has on marginal ad revenue per user. It goes down as the people with disposable income (the most desirabl
by MatthewPhillips 16y ago
You're not accounting to the effect a premium service has on marginal ad revenue per user. It goes down as the people with disposable income (the most desirable demographic) opt out of ads.
- robryan 16y agoI bet th effect of even of the most engaged users isn't worth $10/month in ad revenue. Although I think there would be an irrational element in the pitch of reach the whole Twitter userbase vs reach the users that haven't paid.