> Say you buy a model with heated seats. You could pay for that feature only during the cold months of the year. If I bought a model with heated seats, why wou

> Say you buy a model with heated seats. You could pay for that feature only during the cold months of the year. If I bought a model with heated seats, why would I pay to access the feature that I already paid for? As everyone else will point out, this is clearly a way to extract more money from customers. I can't see any alternative.