I randomly remembered going to this store as a young boy and wondered what had happened to it. This led me to read the rather sad story of the company. Seems li

I randomly remembered going to this store as a young boy and wondered what had happened to it. This led me to read the rather sad story of the company. Seems like there are some good lessons there-- for one, don't make low prices the major focus of your company unless you have some structural reasons why your costs will be lower than the competition. If they had instead focused on a higher-touch, more consultative sales approach at a higher price point, they would have been able to better withstand the competitive threat from computer superstores like CompUSA. Also, it makes you realize how little margin for error there is when you are in a low-margin, hyper competitive business. Their mistake of stocking up heavily on Windows 3.1 really hurt them.