Ah, these "that's not ad hominem" comments you read in every single thread that points out ad hominem get so tiresome. It most certainly is ad hominem. The pre

Ah, these "that's not ad hominem" comments you read in every single thread that points out ad hominem get so tiresome. It most certainly is ad hominem. The premise of Gruber's post is approximately that, based on the latest information we're learning about it, there's something distasteful about Color or its value proposition to consumers. The original commenter seeks to discredit Gruber's implied argument by suggesting he's an Apple apologist, that his industry analysis is not based on facts at hand but by inherent biases. This is right in the sweet spot of ad hominem. Just read the first few paragraphs of the Wikipedia entry on ad hominem to confirm. Regardless, it's certainly poor form and disappointing to see so highly upvoted.