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I'm surprised they expect the take rate for the hybrids to only be 17%. I'm wondering if they're publishing a lower number than they really expect. As an aside

by jdhn 6y ago

I'm surprised they expect the take rate for the hybrids to only be 17%. I'm wondering if they're publishing a lower number than they really expect. As an aside, I'm really excited for this truck, not because I want one (I don't), but it's a nice, easy way for truck customers to be eased into the idea that hybrid, and eventually all electric trucks can be a viable alternative to ICE trucks. I've said it here before and I'll say it again, once hybrid/BEV trucks outsell pure ICE trucks, that's how you know that electric vehicles are seen as a "mainstream" thing.

OldHand2018 6y ago
The hybrid is available only with the 3.5L twin turbo V6. When Ford introduced the 2.7L twin turbo V6, that engine became the best seller. Once they get the $$$ from selling only 3.5 hybrids, I hope they offer the hybrid in the 2.7 - and then they'll most likely see a huge jump in hybrid sales.
munificent 6y ago
Keep in mind that a large fraction (majority?) of Ford trucks are work trucks. They aren't purchased because consumers have a particularly strong emotional connection to them. If they tick the right boxes and make the job easier, they get bought. Putting a generator on it is such an obviously good idea I'm now surprised they didn't do this decades ago.
- gregmac 6y ago
  Yeah, this is going to be a major selling factor for a whole bunch of on-site service industry companies (carpenters, framers, roofers, electricians, plumbers, welders, etc). Even a 2.5kw generator is pretty big: 2'x1.5'x1.5', weighing 80-100lbs. This takes up a significant chunk of space in the back of a pickup truck, plus requires two people to load/unload if necessary. Having power so conveniently available is pretty compelling, especially if it doesn't mean giving up 1/6 of your bed space, and only having the (I assume) significantly quieter truck engine as noise.
hedora 6y ago
I’m completely unenthusiastic about this truck. It gets 23mpg. My current truck gets 21, the one before that, 20, and the one before that 21. They’re all 1500/150 >5L V8’s. The one with the best fuel economy had a carburetor. I would have bought a smaller engine, but the dealers don’t carry them (so they’re much more expensive after incentives) or a ecodiesel, but the EPA completely banned them from sale (dieselgate) the last year I bought a truck. If the current truck died tomorrow, I might buy this truck for the generator, but the fuel economy is embarrassing. It probably doesn’t offset the embodied carbon of the batteries. Other than that, screw Detroit. The cybertruck cannot arrive soon enough.

by jdhn 6y ago

OldHand2018 6y ago

The hybrid is available only with the 3.5L twin turbo V6. When Ford introduced the 2.7L twin turbo V6, that engine became the best seller. Once they get the $$$ from selling only 3.5 hybrids, I hope they offer the hybrid in the 2.7 - and then they'll most likely see a huge jump in hybrid sales.

munificent 6y ago

Keep in mind that a large fraction (majority?) of Ford trucks are work trucks. They aren't purchased because consumers have a particularly strong emotional connection to them. If they tick the right boxes and make the job easier, they get bought. Putting a generator on it is such an obviously good idea I'm now surprised they didn't do this decades ago.

gregmac 6y ago
Yeah, this is going to be a major selling factor for a whole bunch of on-site service industry companies (carpenters, framers, roofers, electricians, plumbers, welders, etc). Even a 2.5kw generator is pretty big: 2'x1.5'x1.5', weighing 80-100lbs. This takes up a significant chunk of space in the back of a pickup truck, plus requires two people to load/unload if necessary. Having power so conveniently available is pretty compelling, especially if it doesn't mean giving up 1/6 of your bed space, and only having the (I assume) significantly quieter truck engine as noise.

hedora 6y ago

I’m completely unenthusiastic about this truck. It gets 23mpg. My current truck gets 21, the one before that, 20, and the one before that 21. They’re all 1500/150 >5L V8’s. The one with the best fuel economy had a carburetor. I would have bought a smaller engine, but the dealers don’t carry them (so they’re much more expensive after incentives) or a ecodiesel, but the EPA completely banned them from sale (dieselgate) the last year I bought a truck. If the current truck died tomorrow, I might buy this truck for the generator, but the fuel economy is embarrassing. It probably doesn’t offset the embodied carbon of the batteries. Other than that, screw Detroit. The cybertruck cannot arrive soon enough.