I don't get his maps example. It's like he's expecting google Maps to contain all the information he'd ever need for a trip. If it did he'd probably complain th

I don't get his maps example. It's like he's expecting google Maps to contain all the information he'd ever need for a trip. If it did he'd probably complain the UI was too complicated and heavy handed. He compares it to a paper map but a paper map doesn't have all the information. You used a book to supplement it. Same way with Google Maps you can use TripAdvisor, a separate Google Maps tab, Yelp, etc. The Google Map you use to plot your route is just for that, you put in the addresses and it gives you a route. The research is done elsewhere just like it's always been.