A pretty significant chunk of casual computer users really don't give a damn about any of the files on their computer. Especially nowadays, when so much of our

A pretty significant chunk of casual computer users really don't give a damn about any of the files on their computer. Especially nowadays, when so much of our files live in the cloud, rather than on local storage. $50 is the most they could reasonably charge, before users would say "screw it" and wipe the HDD (my speculation, of course)