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Google raises YouTube TV subscription to $64.99 per month for all members

blinding-streak 6y ago
From the article: "to soften the blow, YouTube TV is adding ViacomCBS’s family of channels today: BET, CMT, Comedy Central, MTV, Nickelodeon, Paramount Network, TV Land, and VH1."
- hnburnsy 6y ago
  Not a blow softener, this is the root cause of the increase. 8 new channels today, 6 more coming, all that provide very little new or compelling content. Geesh for just over 15 bucks (the increase) you can get Netflix (one stream) and Disney +.
president 6y ago
Is Google strapped for cash? They have upped the number of visible ads across all their platforms to the point where some apps like YouTube and Google on mobile are showing full page ads before search results even appear. I have also heard of cuts to some internal benefits from Googlers.
- blinding-streak 6y ago
  Generally, people in tech companies aren't working from offices at the moment, so benefits have taken on a whole different meaning in the time of the virus.
- harikb 6y ago
  Similar to how people were all about supporting Firefox in another thread, there is also a need to support entities other than the dreaded cable monopoly and support those companies that bring about innovation. Even if they happen to be companies that have money to burn. I would happily pay Google twice what I would pay Comcast. Having money to burn doesn’t mean they should burn it. We need responsible companies making sane decisions
mikece 6y ago
I know it was Google's goal to be able to deliver advertising to viewers at a zip code or even personal level. Are they actually achieving that with Google TV? I imagine the CPM on those ads are far, far higher than typical local TV ads... why the higher fees?
- blinding-streak 6y ago
  It's stated in the article that the cost of the content has gone up. The fees that Google has to pay the networks.
  - deleted 6y ago
    [deleted]
spike021 6y ago
$35 -> $65 in ~2 years? I originally got this because it was a great way to watch baseball games without being blacked out (at the time I was subbed to mlb.tv and forced to use an out-of-area VPN to get around the local blackout to watch my team). I only watch "regular" TV through it occasionally. So now I'm forced to pay $65 a month for mostly one channel (local NBC Sports). Crazy.
hnburnsy 6y ago
This is driven by Viacom which likely leveraged removal of its local CBS channels unless YTTV 'took' included this package of 14 channels (8 now). Until retransmission consent is fixed, this is how all over the top providers will go (start cheap until the large content providers take notice).

From the article: "to soften the blow, YouTube TV is adding ViacomCBS’s family of channels today: BET, CMT, Comedy Central, MTV, Nickelodeon, Paramount Network, TV Land, and VH1."

hnburnsy 6y ago
Not a blow softener, this is the root cause of the increase. 8 new channels today, 6 more coming, all that provide very little new or compelling content. Geesh for just over 15 bucks (the increase) you can get Netflix (one stream) and Disney +.

president 6y ago

Is Google strapped for cash? They have upped the number of visible ads across all their platforms to the point where some apps like YouTube and Google on mobile are showing full page ads before search results even appear. I have also heard of cuts to some internal benefits from Googlers.

blinding-streak 6y ago
Generally, people in tech companies aren't working from offices at the moment, so benefits have taken on a whole different meaning in the time of the virus.
harikb 6y ago
Similar to how people were all about supporting Firefox in another thread, there is also a need to support entities other than the dreaded cable monopoly and support those companies that bring about innovation. Even if they happen to be companies that have money to burn. I would happily pay Google twice what I would pay Comcast. Having money to burn doesn’t mean they should burn it. We need responsible companies making sane decisions

mikece 6y ago

I know it was Google's goal to be able to deliver advertising to viewers at a zip code or even personal level. Are they actually achieving that with Google TV? I imagine the CPM on those ads are far, far higher than typical local TV ads... why the higher fees?

blinding-streak 6y ago
It's stated in the article that the cost of the content has gone up. The fees that Google has to pay the networks.
- deleted 6y ago
  [deleted]

spike021 6y ago

$35 -> $65 in ~2 years? I originally got this because it was a great way to watch baseball games without being blacked out (at the time I was subbed to mlb.tv and forced to use an out-of-area VPN to get around the local blackout to watch my team). I only watch "regular" TV through it occasionally. So now I'm forced to pay $65 a month for mostly one channel (local NBC Sports). Crazy.

hnburnsy 6y ago

This is driven by Viacom which likely leveraged removal of its local CBS channels unless YTTV 'took' included this package of 14 channels (8 now). Until retransmission consent is fixed, this is how all over the top providers will go (start cheap until the large content providers take notice).