Hey! Good question RE why baking, because this does apply to any energy intensive activities (possibly an iteration for the future). ....so, 1) we've started

Hey! Good question RE why baking, because this does apply to any energy intensive activities (possibly an iteration for the future). ....so, 1) we've started with baking as we believe its the most accessible way to contextualise what is a challenging topic to explain (especially for those outside of the academic world) 2) the wider the audience we're able to engage, we hope, the greater the impact. Baking is a ubiquitous activity that (almost all?) households do regularly, and it can be scheduled around the forecast with fairly low impact to the user's time 3) cause baking is also pretty popular right now ;) But the same logic applies to other activities, it's better to use the dishwasher, wash your clothes, charge your (car) batteries when there's more renewable energy being generated. RE the discrepancy between the figures, we're only including 'hydro', 'wind' and 'solar' in our calculations, whereas the Electricity Map includes Biomass (which can be a controversial inclusion due to the associated land use and biodiversity impacts). Also, a lot of this is based on forecasting models (which rely on many factors incl historic weather data, forecasted weather, consumption etc etc), so... you could say it's similar in some ways to predicting the weather. We use the GB's National Grid Carbon Intensity statistics (https://carbonintensity.org.uk/ https://carbonintensity.org.uk/) for our data so that we're most closely aligned geographically.