> None or practically none of these companies are actually doing anything real. Pulling ads for a month or two only to go back is an empty gesture. Disagree a

> None or practically none of these companies are actually doing anything real. Pulling ads for a month or two only to go back is an empty gesture. Disagree a bit here. While it's not a huge gesture on the part of those participating in the boycott, it may have enough impact on FaceBook that they will change some of their policies. Facebook has already backpedalled a bit and tried to push through some policy changes as damage control, we'll see if there is any long term change. Ultimately, money (and robbing them of eyes) is the only way to affect change at Facebook. This is costing Facebook a significant amount of money. Not huge amounts, but enough where the executives notice.