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None or practically none of these companies are actually doing anything real. Pulling ads for a month or two only to go back is an empty gesture. It gets even
by joshstrange 6y ago
None or practically none of these companies are actually doing anything real. Pulling ads for a month or two only to go back is an empty gesture.
It gets even worse if you choose to look at this through the lens of: This lets them test the how effective FB ads are during a period of time they are already trying to save a buck AND they get to look "woke" while they do it.
Is this a pessimistic/cynical view? Absolutely but it's from a place of watching this play out over and over with no real change. Fool me a million times and all that...
- ogre_codes 6y ago> None or practically none of these companies are actually doing anything real. Pulling ads for a month or two only to go back is an empty gesture. Disagree a bit here. While it's not a huge gesture on the part of those participating in the boycott, it may have enough impact on FaceBook that they will change some of their policies. Facebook has already backpedalled a bit and tried to push through some policy changes as damage control, we'll see if there is any long term change. Ultimately, money (and robbing them of eyes) is the only way to affect change at Facebook. This is costing Facebook a significant amount of money. Not huge amounts, but enough where the executives notice.