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Advertising on TV and in Newspapers is 50% wasted because there is no a way to have targeted advertising, but with Facebook and Google advertisers have an optio
by mrkramer 6y ago
Advertising on TV and in Newspapers is 50% wasted because there is no a way to have targeted advertising, but with Facebook and Google advertisers have an option to target their audience and efficiency of an advertising campaign is drastically improved.
- buboard 6y agoif that were true, the switch to online advertisement should have led to increased consumption/sales per person compared to previous decades, but that's not happened