hmm I wonder what the total ad spend of these 100 marketers is. FB seems like a business with long tails. If we're talking $1B annual chunk of FB's $70B, and t

hmm I wonder what the total ad spend of these 100 marketers is. FB seems like a business with long tails. If we're talking $1B annual chunk of FB's $70B, and the pause is probably til november at the longest = 0.5B, it's a hit but not a death blow also wonder if big brands were ever a fit for hyper-targeted ads -- they're not suing for mesothelioma or trying to drive a single sale, they're blanketing media to maintain public awareness also wonder if social platforms will tweak visibility rules to make it harder for big brands to spread the word organically