Not sure about fat retention, I don't think there's any evidence for that. But I agree with the claim that companies are trying to game the numbers now and the

Not sure about fat retention, I don't think there's any evidence for that. But I agree with the claim that companies are trying to game the numbers now and the products might not be healthy. Back in the day you had companies advertising low fat products as healthier, however humans have an innate desire for foods high in calories or salt, so they had to compensate with sugar or salt. Nowadays you have companies advertising low calories or low sugar products via use of artificial sweeteners. At least one artificial sweetener that I know of is carcinogenic. Sweeteners can also have a laxative effect since the whole point is that they aren't absorned. I have IBS-D symptoms and for me that's not good. These days, even if I have a preference for less sugar, whenever I feel the need for sweets, I'd rather have the sugar.