Slight nitpick. The article is clear that the real "win" for Color is as a new type of social platform (likely with a multitude of different "apps" leveraging

Slight nitpick. The article is clear that the real "win" for Color is as a new type of social platform (likely with a multitude of different "apps" leveraging it). I'm as skeptical as anyone on this, but I can at least buy that point. There may be a really compelling platform... if enough people use it.